Selective Sampling for Binary Choice Models
نویسنده
چکیده
Journal of Marketing Research Vol. XL (November 2003), 492–497 *Bas Donkers is an assistant professor (e-mail: [email protected]); Philip Hans Franses is Professor of Marketing Research, Econometric Institute (e-mail: [email protected]); and Peter C. Verhoef is an assistant professor (e-mail: [email protected]), Department of Marketing and Organization, Erasmus University, Rotterdam. The authors thank the three anonymous JMR reviewers, Michel Wedel, and seminar participants at the Tinbergen Institute, Tilburg University, and the 2001 Marketing Science Conference in Wiesbaden for helpful comments. BAS DONKERS, PHILIP HANS FRANSES, and PETER C. VERHOEF*
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